Why Your Business Needs Cloud Asset Management

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Organizations are transitioning to the cloud faster than ever to keep up with the changing consumer and business climate. According to Gartner, by 2028, modernization efforts will culminate in 70% of workloads running in a cloud environment, up from 25% in 2023. Additionally, by 2028, cloud-native platforms will serve as the foundation for more than 95% of new digital initiatives — up from less than 50% in 2023.

As organizations establish a cloud-native foundation and transition legacy workloads to cloud environments, their attack surface not only expands but also becomes more dynamic. As we have shifted towards a cloud-first world, new challenges have emerge:

  • Increased complexity as you scale to multi-cloud environments
  • Multiple point solutions have limited and disparate security coverage
  • Difficulty tracking long-term or ephemeral cloud workloads and systems
  • Increased risk from new coverage gaps

Whether your business has a ‘cloud-first’ strategy or not, staying competitive and secure is becoming increasingly important and mission-critical. Achieving this requires a complete and continuous understanding of your entire cloud infrastructure and environments. Some businesses use cloud asset management solutions to identify, manage, and secure every single asset in their cloud deployments.

What is Cloud Asset Management?

Cloud asset management solutions are often a segmented component of cloud security or cloud managed services. Cloud asset management enables you to inventory, track, manage, view, monitor, and analyze all of your cloud infrastructure and related cloud services.

To successfully manage your cloud assets, a few basic but key questions need to be addressed:

  • Do you have complete visibility and understanding of your entire cloud infrastructure used across your organization?
  • How many cloud assets do you have deployed across your organization?
  • Do you actually use the cloud assets that you're paying for?
  • What are the potential or critical risks across your cloud infrastructure?
  • Is your cloud infrastructure meeting the industry standards and required compliance needs?
  • If your cloud assets are impacted by a security incident or event, do you know which assets, users, or business units it may impact across the business?

The Benefits of Cloud Asset Management

An effective cloud asset management solution should address the questions above and more. It should serve as a single source of information across the entirety of your cloud environments that can be continuously and actively monitored, managed, and analyzed. Cloud asset management should also function as an essential tool that can help you assign and communicate actions to relevant stakeholders across your business.

Here are the main benefits of effective and scalable cloud asset management:

1. Cloud Cyber Asset Management

An effective cloud asset management solution should address the questions above and more. It should serve as a single source of information across the entirety of your cloud environments that can be continuously and actively monitored, managed, and analyzed. Cloud asset management should also function as an essential tool that can help you assign and communicate actions to relevant stakeholders across your business.

2. Cloud Security Hygiene

A cloud asset management solution enhances your cloud security strategy by providing a comprehensive inventory, which is essential for monitoring and managing your security hygiene. It enables the identification of security control coverage and exposures, tool misconfigurations, and duplication of security tools and licenses.

3. Close [Cloud] Compliance Gaps

Effective cloud asset management solutions tie into your compliance and governance needs. With regulations becoming stricter and more complex, cloud asset management can help you automatically enforce policies, track compliance status, collect evidence, and generate reports.

4. Cost-Optimization of Cloud Assets (and More)

According to one study, respondents self-estimated that their organizations waste 27% of cloud spend. Modern cloud asset management systems can help cloud, infrastructure, and security teams gain immediate access to metadata about cloud assets. By monitoring your cloud assets in real-time, you can identify underused or unused resources. Only pay for what you need and use, for more efficient budget allocation.

The JupiterOne CAASM Solution

The great news is, JupiterOne empowers organizations with cloud asset management and takes it to the next level with Cyber Asset Attack Surface Management (CAASM).

With the JupiterOne Platform you can:

  • Connect cloud assets to your entire cyber asset ecosystem. JupiterOne offers complete coverage of all of your cloud assets and more. Our platform levels up traditional cloud asset management and cloud security by centralizing your data and connecting the dots between your cloud assets and the rest of the business (e.g. SaaS apps, users, endpoints, code repos, identity providers, and more) so you can have total and complete understanding of your environment when you have questions, risks, and more.
  • Gain deep and detailed asset insight across cloud assets and more. Knowing what you have isn’t enough. You also have to know what to prioritize. With JupiterOne’s ability to pull in cloud resource data and its related connections or relationships, you can truly analyze any of your assets and fast-track responses to a security incident or critical risk when it occurs.
  • Reduce cloud asset risks with analysis. With a centralized repository, you can easily locate or query your entire environment. JupiterOne’s ability to normalize, classify, and query any cyber asset lets you continuously assess and identify any misconfigured, publicly exposed, or even overly permissioned access to resources. Reduce your overall risk and detect compliance drift before anything happens.
  • Leverage built-in security workflows and continuous cloud compliance. Use JupiterOne’s automated security workflows with intelligent rules and alerting to trigger ticket creation, communications, and actions to discover new issues. You can also use these workflows to maintain continuous compliance with pre-built frameworks and policies like CIS Benchmarks, SOC 2, NISTand more.

Interested in learning more? Check out these resources below:

Schedule a demo with us today to learn more.

John Le
John Le

John is the Director of Product Marketing at JupiterOne. He is an experienced cybersecurity product marketer and excels in crafting consistent messaging, extracting valuable insights from data, and connecting different teams to ensure alignment across the organization. Outside the office, John enjoys wakesurfing, carving down slopes, and supporting his beloved Texas Longhorns and Austin FC.

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